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MISSED CALL BOOKING

Most restaurants lose a significant number of bookings every day without realizing it.

A customer calls to make a reservation…
No one answers…
The customer hangs up…
And that booking is lost.

This happens constantly during busy hours, when staff cannot pick up the phone, or outside opening hours.

In many cases, the customer will not call again.

This means:

  • Lost revenue
  • Empty tables
  • Missed opportunities to capture demand

The problem is not lack of demand.
The problem is missed calls that are never recovered.

The solution

The Missed Call Booking automatically converts missed calls into booking opportunities.

Instead of losing the customer, the system:

  1. Detects the missed call
  2. Plays a short voice message
  3. Sends a WhatsApp message instantly
  4. Redirects the customer to the booking flow

This allows restaurants to recover bookings that would otherwise be lost.

How it works

The flow is simple:

  • A customer calls your phone number
  • The call is not answered
  • A voice message is played to the customer
  • The system sends a WhatsApp message automatically
  • The customer clicks and completes the reservation
  • The booking appears in your dashboard

This transforms missed calls into direct bookings without staff intervention.

1. Configure your IP Telephony Provider

To enable missed call recovery, you need to connect your phone system with Alex Reservations.

This is done using an IP telephony provider (such as Zadarma or similar) that supports webhooks.

You will configure:

  • Your phone number
  • The webhook URL provided by the plugin
  • The voice message that will be played on missed calls

The voice message informs the customer that they will receive a WhatsApp to complete the reservation.

This step is critical because it connects your phone system with the automation flow.

2. Test the full flow

Once configured, you can test the complete experience from the customer’s perspective.

In this test:

  1. A call is made to the restaurant
  2. The call is not answered
  3. The voice message is played
  4. A WhatsApp message is sent automatically
  5. The customer opens the booking link
  6. The reservation is completed
  7. The booking appears in the reservations dashboard

This shows the full end-to-end recovery process.

Why this matters

Missed calls are one of the biggest hidden leaks in restaurant revenue.

With this system you can:

  • Recover bookings automatically
  • Reduce dependency on staff answering calls
  • Capture demand during peak hours
  • Convert offline intent into digital bookings

In many cases, restaurants see a significant increase in recovered reservations simply by activating this feature.

Typical use cases

  • Busy service hours where staff cannot answer calls
  • After-hours calls when the restaurant is closed
  • High-demand periods (weekends, events)
  • Restaurants receiving frequent booking calls

Key advantage

Unlike traditional systems, this does not require:

  • Staff intervention
  • Manual callbacks
  • Complex workflows

Everything happens automatically, in real time.